About Me
Why I Started Gemma Walton Marketing
Five years ago, I saw a gap. Too many small businesses needed real marketing support but didn’t know where to turn. Hiring in-house wasn’t realistic, and one-size-fits-all solutions just weren’t cutting it.
So, I launched Gemma Walton Marketing to offer something different: clear, flexible support that fits around your business and actually gets results.
I’ve worked across a range of industries from government and training to hospitality, sport, and renewables—and one thing’s always been true: no two businesses are the same. That’s why my approach is practical, hands-on, and tailored to what each client really needs.
I don’t believe in overcomplicating things. I believe in clear strategies, smart tools (like AI), and doing what works whether that’s content, social media, SEO, or automation.
I love helping businesses that are ready to take their marketing seriously but want someone who speaks their language and works with them, not at them.
Who I Work With
I work with SMEs, entrepreneurs, and small teams who are ready to take their marketing seriously. My clients are looking for clear, consistent support not quick fixes. They value collaboration, long-term thinking, and strategies that actually work. If you want a marketing partner who listens, adapts, and focuses on results, we’ll get on well.
Who I’m Not For
If you’re chasing instant wins, shortcuts, or “set-and-forget” marketing, I’m probably not the right fit. Marketing is a long game and I work best with businesses that understand the value of steady, strategic growth.
What I Stand Against
I don’t believe in one-size-fits-all marketing or copy-paste solutions. Too many businesses waste time and money on strategies that aren’t built for them. I stand for practical, personalised marketing support that’s built around your goals, not someone else’s playbook. Good marketing shouldn't be reserved for big brands with big budgets. Every business deserves smart, effective support and that’s what I’m here to deliver.
Featured Services
AI Tools & Training for Marketing
Use AI to make your marketing smarter, quicker, and more manageable.
AI-powered support for content, captions & ideas
Tools to streamline planning & save time
Light-touch training to help & you use AI confidently in your business
Ongoing Support Packages
Think of it as your marketing helpdesk, ready when you need it.
Flexible monthly support hours
Responsive help with day-to-day marketing tasks
Designed to feel like part of your team
Digital Strategy & Planning
Clear, tailored advice to help you focus your efforts and know what to prioritise.
Marketing audits
Action plans & recommendations
Support setting goals & measuring success
Social Media Support
Consistent, on-brand content and guidance to grow your presence without the hassle.
Content planning & scheduling
Caption writing & image sourcing
Profile setup & refresh
Website & Content Updates
Keep your website fresh and useful with small updates and ongoing improvements.
Page edits & blog posts
Basic SEO (titles, descriptions, structure)
General maintenance & tweaks
Paid Ads Management
Make the most of your ad budget with campaigns that work.
Facebook/Instagram ad setup
Campaign monitoring & refinement
Reporting that’s easy to understand
My Mission:
Driving Digital Success Together with Clear, Practical Strategies That Deliver.
At Gemma Walton Marketing, I help small and medium-sized businesses grow through smart, tailored digital marketing that actually works.
No overcomplication, just clear, straightforward support built around your goals.
I simplify digital marketing so it’s easy to understand and apply helping you make the most of tools like AI, automation, and social media without the overwhelm.
By staying ahead of trends and working closely with my clients, I deliver flexible, effective support that feels like part of your team.
My Values:
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Practical Digital Marketing
No overcomplication, just real strategies that get results. -
Continuous Learning
I stay ahead of trends so my clients don’t have to. -
Collaborative Partnership
I work alongside clients as a natural extension of their team. -
Clarity & Simplicity
I make marketing easy to understand and apply so you always know what’s happening and why.
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Authenticity
I build real, transparent relationships grounded in trust and honesty. -
Client-First Approach
Every strategy is shaped around your business not the other way around. -
Innovation & Efficiency
I use AI tools and automation to make marketing smarter, faster, and more effective. -
Adapting to Change
I help businesses navigate digital shifts with confidence and clarity.
