Gemma Walton
AI in Marketing: How Small Businesses Can Leverage AI Tools to Compete with Big Brands
Discover how small businesses can use AI tools in marketing to compete with big brands. Learn how to leverage AI for your SME’s success.
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The Purple Blog
Driving Digital Success Together
Dive into The Purple Blog for expert insights on digital marketing, AI, and more.
Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.
Gemma Walton
- Aug 27
- 9 min
The KPOP Content Machine: How to Create Content That Keeps Your Audience Coming Back
Learn how UK businesses can adopt KPOP's relentless content creation strategy to keep audiences engaged and coming back for more.
70
Gemma Walton
- Aug 25
- 5 min
Top 10 Mistakes Small Businesses Make in Digital Marketing and How to Avoid Them
Digital marketing presents a range of opportunities for small businesses to grow, reach new customers, and increase their revenue.
60
Gemma Walton
- Aug 12
- 7 min
SEO for Small Businesses: A Comprehensive Guide to Growing Your Online Presence
Discover the essential guide to SEO for small businesses with practical tips, a checklist, and FAQs to boost your online presence.
100
Gemma Walton
- Aug 6
- 5 min
The Do’s and Don'ts of Effective Leadership: Lessons for Today's Leaders
Discover the do’s & don'ts of effective leadership with real-world examples. Learn lessons from today's leaders to enhance your skills.
342
Gemma Walton
- Jul 29
- 3 min
KPOP's Marketing Magic: 5 Lessons UK Small Businesses Can Learn
Discover five essential marketing lessons UK small businesses can learn from KPOP bands to enhance their brand presence.
100
Gemma Walton
- Jul 22
- 5 min
Understanding the New EU AI Act: What It Means for UK Businesses
Discover how the new EU AI Act will affect UK businesses, including key timeframes and essential compliance steps.
130
Gemma Walton
- Jul 16
- 12 min
The Lisa from Blackpink Effect: What UK Businesses Can Learn from Her Branding and Marketing Strategies
Discover the impact of Lisa from Blackpink on music, fashion, and social media. What can UK businesses learn from her marketing strategies?
861
Gemma Walton
- Jul 2
- 8 min
Collaborate Easily with Virtual Marketing Teams: Tips for Seamless Online Work
Learn how to collaborate easily with virtual teams. Discover best practices for businesses to effectively work with virtual marketing teams.
140
Gemma Walton
- Jun 25
- 7 min
From Novice to Expert: How to Elevate Your Brand with Quality Digital Content
Learn how to elevate your brand with quality digital content. Discover tips & strategies to improve your content & enhancing your presence.
140
Gemma Walton
- Jun 21
- 4 min
The Taylor Swift Principle and Rule: Gary Vaynerchuk's Insight on Marketing and Community Building
Learn about Gary Vaynerchuk's Taylor Swift Principle and Rule, and how they revolutionise marketing and community building.
410
Gemma Walton
- Jun 17
- 10 min
What UK Companies Can Learn from KPOP's Marketing Strategies: A Focus on Blackpink
Discover what UK companies can learn from KPOP's marketing strategies, focusing on Blackpink's innovative and successful approaches.
402
Gemma Walton
- May 31
- 6 min
Boosting Your Brand on a Budget: Affordable Marketing Tactics That Work
Discover cost-effective marketing techniques that deliver results without breaking the bank. Learn how to boost your brand on a budget.
70
Gemma Walton
- May 24
- 3 min
What Does a Digital Product Manager Do?
In the fast-paced digital world the role of a Digital Product Manager is key for the successful navigation & management of digital products.
20
Gemma Walton
- May 20
- 3 min
Unlocking the Potential of Virtual Marketing Support for Business Growth
Whether you're a start-up, small business, or a seasoned entrepreneur, the demand for effective marketing strategies is ever-present.
151
Gemma Walton
- May 14
- 4 min
How AI is Revolutionising Content Creation for Small Businesses
AI is rapidly transforming the landscape of content creation, offering small businesses powerful tools to enhance their marketing & content.
190
Gemma Walton
- May 8
- 3 min
AI Diploma Online Course: Your Gateway to Advanced Career Opportunities
The world of AI is expanding rapidly, revolutionising how we work, think & interact. With this course you can boost your career & earnings.
90
Gemma Walton
- May 6
- 5 min
Proven Digital Marketing Strategies to Scale Your Small Business in 2024
In the fast-evolving landscape of digital marketing, small businesses have a range of opportunities to amplify their online presence & grow.
260
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