The Purple Blog

Have you ever clicked on a website and instantly regretted it because the page just wouldn’t load? You wait a little more. Nothing happens. Finally, the website opens, but by then you already feel annoyed. Most people simply close the tab before it even finishes loading.

Top ten digital marketing tips specifically tailored to help your small businesses thrive throughout 2024 and beyond.

With futuristic design trends set to deliver sci-fi statements in 2023, along with colourful liquid gradients & immersive brand photographs.

Performing an SEO audit is a great way to evaluate your websites ranking and help you improve your sites online performance.

For an online store, your best bet is to use an e-commerce platform that focuses on selling online rather than a regular website.

In this blog post, I will explain what an eCommerce landing page is, best practices for your website, and examples of high converting pages.

You can expand your business's online presence by incorporating expert SEO campaigns, leveraging the power of social media and influencers.

The latest version of Google Analytics – GA4 offers more tracking and reporting options than before. It can be used for both web and apps.

You need to clarify the content of the post and the purpose of the conversation and the expected response as this helps people understand.

Local SEO is optimisation for a business with a local location that serves an area e.g. Sunderland rather than a national head office.

This will enable you to create a powerful structure for your digital marketing campaigns and achieve the best results in terms of sales.

Social Media & Video content is growing too! According to some recent stats there are over 4 billion video views on Facebook a day!

Marketing Automation goes beyond simply automating repetitive tasks in marketing departments - from optimising staff time & sales process.