The Purple Blog

If you want to market your auto business, then you have come to the right place. This guide will help you to make the right changes, so you can make sure that you are not only getting the result you need out of your business but that you are also getting the sales you need to power forward and surpass your competition.

A fantastic digital strategy is your stepping stones in making it in the digital sphere. A digital strategy is not just creating a website or posting to social media. It involves devising an overall plan that integrates technology, marketing, consumer behaviour and more. To stand out amongst your competitors online and create real differentiation, certain elements must remain non-negotiable. These non-negotiables form the basis of a fantastic digital strategy.

There are too many people out there who make marketing their business the most difficult thing in the world, but it isn’t. Yes, it is vital to your business success, and yes, you do need to get it right if you want to see the best possible results for your business, but that doesn’t make it overly complicated. You just need to make sure that you’re doing the right things, and getting the right help, and that’s where we come in.

The rest of us spend years cultivating an internet legacy without stopping to think about who will inherit it after we’re gone. Social media postings, blogs, photos, broadcasts, newsletters, even inactive accounts, they all persist long after life is lived and done.

Alright, just be honest with yourself here, aren’t you just a little bit sick of being online all the time? Everywhere you turn, there’s another ad screaming at you, another influencer pushing a “life-changing” course, and another friend’s holiday photo making you feel like you should be doing more with your own life. Needless to say, all of this is pretty exhausting. 

Learn how to use AI tools like ChatGPT to plan content faster and more consistently. This guide is built for small business owners who want clear, helpful support (without losing their brand voice).

Learn how UK small businesses can leverage metaverse and AI technologies inspired by Aespa's digital innovations to stay ahead in the digital world.

In digital marketing, creativity alone isn’t enough. To get results, you need strategy and thats where business analysis techniques come in.

Discover how personalised marketing strategies can boost engagement and conversions. Learn the benefits of tailoring your strategies.

Discover how outsourcing digital marketing tasks can save time for SME owners, improve growth, and enhance focus.

Discover the top digital marketing strategies for 2025, including AI-driven SEO, cross-pollination marketing, and video content trends.

Explore the latest digital marketing strategies for 2025, from organic marketing and AI chatbots to LinkedIn newsletters and GPT-4.5.

Digital marketing presents a range of opportunities for small businesses to grow, reach new customers, and increase their revenue.

Discover five essential marketing lessons UK small businesses can learn from KPOP bands to enhance their brand presence.

Learn how to elevate your brand with quality digital content. Discover tips & strategies to improve your content & enhancing your presence.

Learn about Gary Vaynerchuk's Taylor Swift Principle and Rule, and how they revolutionise marketing and community building.

Discover what UK companies can learn from KPOP's marketing strategies, focusing on Blackpink's innovative and successful approaches.

Discover cost-effective marketing techniques that deliver results without breaking the bank. Learn how to boost your brand on a budget.

Whether you're a start-up, small business, or a seasoned entrepreneur, the demand for effective marketing strategies is ever-present.

AI is rapidly transforming the landscape of content creation, offering small businesses powerful tools to enhance their marketing & content.