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The Purple Blog
Driving Digital Success Together
Dive into The Purple Blog for expert insights on digital marketing, AI, and more.
Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.
Gemma Walton
Nov 7, 20233 min read
Mastering Google My Business A Key to Your Success
If you’re a business owner & you’re not using Google My Business, you're missing out on the opportunity to connect with potential customers.
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Gemma Walton
Oct 5, 20233 min read
Boosting Your Small Business: Why Google My Business is Still a Must-Have Tool in 2023
In the huge and ever-growing world of online marketing, it's easy for small businesses to get lost in the mix. But there’s one must have!
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Gemma Walton
Sep 17, 20224 min read
Tips To Keep Up To Date With Changes To Social Media Channels
By spending time on social media platforms and news on a daily or weekly basis, you can get a solid understanding of trends and changes.
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Gemma Walton
Sep 8, 20225 min read
How Do You Work Out The Best Social Media Channels To Use For Your Business
Not every social media platform is the right fit for a company, you should invest time and expertise on the right ones for your audience.
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Gemma Walton
Jul 13, 20224 min read
Top Tips For SEO In 2022
These SEO tips can help you rank better on Google, Bing, and other search engines, increase visibility and drive more traffic to your site.
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Gemma Walton
Feb 8, 20225 min read
Why Should You Set Up And Keep Up To Date Your Google My Business Page?
Did you know Google My Business (GMB) is still one of the most important and FREE tools you can use to promote your business!
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Gemma Walton
Feb 1, 20223 min read
The Importance Of A Social Media Plan
Social media marketing can help you build a dedicated audience where people will share your content and support you.
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Gemma Walton
Jan 28, 20225 min read
Why Do You Need To Create A Social Media Strategy For Your Business For 2022?
If you don't, you are putting your business at risk as your competitors will have one and as a result, could start to take over your share.
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Gemma Walton
Jan 18, 20226 min read
12 Tips For Local SEO For Your Small Business
Local SEO is optimisation for a business with a local location that serves an area e.g. Sunderland rather than a national head office.
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