The Purple Blog

The rest of us spend years cultivating an internet legacy without stopping to think about who will inherit it after we’re gone. Social media postings, blogs, photos, broadcasts, newsletters, even inactive accounts, they all persist long after life is lived and done.

Alright, just be honest with yourself here, aren’t you just a little bit sick of being online all the time? Everywhere you turn, there’s another ad screaming at you, another influencer pushing a “life-changing” course, and another friend’s holiday photo making you feel like you should be doing more with your own life. Needless to say, all of this is pretty exhausting. 

Learn how to collaborate easily with virtual teams. Discover best practices for businesses to effectively work with virtual marketing teams.

In the fast-paced digital world the role of a Digital Product Manager is key for the successful navigation & management of digital products.

In the huge and ever-growing world of online marketing, it's easy for small businesses to get lost in the mix. But there’s one must have!

In addition to literally writing the content for you, AI content tools can help identify what you need to write and how you need to write.

AI tools are helping email marketers to improve their delivery, open rates, click rates, and revenues. They help convert leads into sales.

Start 2023 with a focussed growth plan and the tools you need to improve your performance and productivity for a prosperous year!

In this blog post you’ll learn about the experience of taking classes online, my top tips for online learning and how to succeed.

Performing an SEO audit is a great way to evaluate your websites ranking and help you improve your sites online performance.

Content marketing has changed as users’ engagement with web content is changing all the time. But what has changed over the last 5 years?

Increasing ecommerce sales is not only about getting customers to your website. One way to increase your sales is to increase the revenue.

Going back to school is a big decision, but when you’re starting a business–or trying to run one successfully–it can provide major benefits.

For an online store, your best bet is to use an e-commerce platform that focuses on selling online rather than a regular website.

You can expand your business's online presence by incorporating expert SEO campaigns, leveraging the power of social media and influencers.

The latest version of Google Analytics – GA4 offers more tracking and reporting options than before. It can be used for both web and apps.

Facebook has over 2 billion active monthly users and is still the number one social media channel for marketers! So, it’s a great free tool!

You need to clarify the content of the post and the purpose of the conversation and the expected response as this helps people understand.

Local SEO is optimisation for a business with a local location that serves an area e.g. Sunderland rather than a national head office.