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The Purple Blog
Driving Digital Success Together
Dive into The Purple Blog for expert insights on digital marketing, AI, and more.
Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.
Understanding the New EU AI Act: What It Means for UK Businesses
Discover how the new EU AI Act will affect UK businesses, including key timeframes and essential compliance steps.
Gemma Walton
Jul 22, 20245 min read
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The ABC’s Of Data Protection: What Every Employee Should Know
Data protection is a critical part of any organisation’s operations and every employee should understand the ABCs of data protection.
Gemma Walton
Apr 23, 20235 min read
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What Will Change In Data Protection For Business In 2023?
In 2023, there will be an increase in global legislation on data privacy and the development of US privacy regulations.
Gemma Walton
Feb 24, 20235 min read
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What Are The Data Protection Trends For 2023?
As the number of privacy regulations increases around the world, organisations should pay attention to five privacy trends that could help.
Gemma Walton
Feb 17, 20235 min read
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How Do You Encourage Your Workforce To Upskill And Improve Their Career Options
Upskilling can not only increase employee engagement and retention, it also helps to make sure that you are not falling behind competitors.
Gemma Walton
Sep 13, 20225 min read
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What Will Data Protection Look Like In The Metaverse?
The first step in providing data security and privacy on a metaverse is building privacy-preserving technologies from scratch.
Gemma Walton
Jun 27, 20225 min read
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What Data Protections Skills Does A Data Protection Officer Need?
Article 37 GDPR states: “The appointment of the Data Protection Officer is based on professional competence.
Gemma Walton
May 12, 20225 min read
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What Tasks Does A Data Protection Officer Have To Carry Out?
The role of a Data Protection Officer is to inform companies (whether data controllers or processors) of their data protection obligations.
Gemma Walton
Apr 25, 20225 min read
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What Does Data Protection Look Like For The World In 2022
As reported last year, the EU GDPR continues to be the new global standard and adhering to it will make compliance with future laws easier.
Gemma Walton
Apr 5, 20225 min read
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What Does A Marketing Business Analyst Do?
Successful businesses rely on marketing analysts who use business intelligence to track trends, spot opportunities and what people want.
Gemma Walton
Mar 25, 20225 min read
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What Does A Data Protection Officer Do?
A Data Protection Officer is an employee or contractor hired to oversee a company's data protection strategy and ensure compliance.
Gemma Walton
Mar 17, 20225 min read
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Artificial Intelligence In Marketing
Artificial intelligence marketing is a method of using customer data & AI concepts such as machine learning to predict the customer journey.
Gemma Walton
Mar 10, 20225 min read
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