The Purple Blog

If you want to market your auto business, then you have come to the right place. This guide will help you to make the right changes, so you can make sure that you are not only getting the result you need out of your business but that you are also getting the sales you need to power forward and surpass your competition.

A fantastic digital strategy is your stepping stones in making it in the digital sphere. A digital strategy is not just creating a website or posting to social media. It involves devising an overall plan that integrates technology, marketing, consumer behaviour and more. To stand out amongst your competitors online and create real differentiation, certain elements must remain non-negotiable. These non-negotiables form the basis of a fantastic digital strategy.

For modern teams and businesses, the setup and operation of infrastructure is something that enables these individuals and groups to work efficiently and reliably. There are some great benefits to incorporating more tech into your infrastructure in order to modernise its operations and help improve its efficiency for the benefit of the business and your teams.

There are too many people out there who make marketing their business the most difficult thing in the world, but it isn’t. Yes, it is vital to your business success, and yes, you do need to get it right if you want to see the best possible results for your business, but that doesn’t make it overly complicated. You just need to make sure that you’re doing the right things, and getting the right help, and that’s where we come in.

Data shows that around 70% of customers believe they are loyal to certain brands, stores or businesses. Building a loyal client base is hugely beneficial for companies. It helps to increase sales, improve ROI and enhance brand image and reputation. There are several ways to encourage loyalty, including modern marketing solutions. In this guide, I’ll outline some effective strategies to try. 

Learn how to use AI tools like ChatGPT to plan content faster and more consistently. This guide is built for small business owners who want clear, helpful support (without losing their brand voice).

Stay updated on AI in marketing, e-commerce, and content creation. OpenAI, Meta, Amazon, and TikTok introduce AI-driven innovations.

Discover how small businesses can use AI tools in marketing to compete with big brands. Learn how to leverage AI for your SME’s success.

Explore why it's crucial for marketers to learn about AI, including 10 essential AI tools for marketing to enhance marketing strategies.

In addition to literally writing the content for you, AI content tools can help identify what you need to write and how you need to write.

AI tools are helping email marketers to improve their delivery, open rates, click rates, and revenues. They help convert leads into sales.

Artificial intelligence marketing is a method of using customer data & AI concepts such as machine learning to predict the customer journey.