top of page
The Purple Blog
Driving Digital Success Together

Welcome to The Purple Blog.
Your go-to for expert insights on digital marketing, AI, and more.
Stay ahead with practical tips, how-to guides, expert opinions, and fresh ideas—designed to help you and your small business grow with confidence.
Want Better Results From AI?
Download ready-to-use prompt packs, guides and strategy tools built for small business owners.


Small Business Success: Top Digital Marketing Tips for 2024
Top ten digital marketing tips specifically tailored to help your small businesses thrive throughout 2024 and beyond.

Gemma Walton
Oct 31, 20234 min read


Navigating the Social Media Landscape: 10 Trends for Small Businesses in 2023 and Beyond
The digital landscape is constantly shifting. So, what are the 10 latest social media trends to look out for in 2023 and beyond?

Gemma Walton
Oct 17, 20234 min read


The Social Media Revolution: Why UK Small Businesses Should Get on Board
If you’re a UK small business and you’re not already harnessing the power of social media, you're missing out on a golden opportunity.

Gemma Walton
Oct 12, 20234 min read


Boosting Your Small Business: Why Google My Business is Still a Must-Have Tool in 2023
In the huge and ever-growing world of online marketing, it's easy for small businesses to get lost in the mix. But there’s one must have!

Gemma Walton
Oct 5, 20233 min read


Why Marketers and Business Owners Must Upskill in AI for a Competitive Edge
In today's rapidly evolving digital landscape, staying ahead of the curve is essential for marketers and business owners alike.

Gemma Walton
Oct 3, 20233 min read


Exciting Updates to the Duco Digital Training Website
The new Duco Digital Training Website is live. Their team has been working heard to bring you more optimised & enriched learning experience.

Gemma Walton
Jul 27, 20232 min read


Exploring the Cost Effectiveness of White Label Crypto Exchange Solutions
Cryptocurrencies have gained significant popularity in recent years, and with that the demand for crypto exchange platforms has also surged.

Gemma Walton
Jul 23, 20235 min read


The Benefits Of Investing In Digital Marketing For Business Owners
Start working with me today to elevate your small businesses digital presence online and increase your profits to grow.

Gemma Walton
Jun 29, 20235 min read


10 Digital Marketing Tools Every Business Owner Should Know About
Looking for digital marketing tools to help your business succeed? Check out my list of the top 10 tools every business owner should know.

Gemma Walton
Jun 22, 20233 min read


Why Professional Footballers Should Wear Smart Armor Shin Pads
Smart Armor shin pads are essential for professional footballers. They provide protection and can help players perform at their best.

Gemma Walton
May 8, 20232 min read


The Future Of Digital Marketing: What's Next For 2023 And Beyond?
This article discusses the top digital marketing trends for 2023 and beyond, including including AI, Machine Learning and content creation.

Gemma Walton
Apr 25, 20235 min read


The ABC’s Of Data Protection: What Every Employee Should Know
Data protection is a critical part of any organisation’s operations and every employee should understand the ABCs of data protection.

Gemma Walton
Apr 23, 20235 min read


How To Boost Your Business With The Power Of Social Media
Are you a business owner looking for ways to increase your customer base and drive sales? You need to leverage the power of social media.

Gemma Walton
Apr 19, 20233 min read


How Can New AI Writing Tools Like ChatGPT3 Help Marketers?
New AI writing tools like ChatGPT3 are powerful artificial intelligence-driven software tools that can help marketers create content quickly

Gemma Walton
Mar 10, 20235 min read


How to Stay Ahead: The Benefits Of Upskilling In AI
As a business owner, staying ahead of the competition is important. In today's increasingly digital world, AI knowledge is crucial.

Gemma Walton
Mar 7, 20232 min read


What Will Change In Digital Marketing In 2023?
From creating video content to tapping into digital creators, these trends will be shaping marketing strategies for 2023 and beyond.

Gemma Walton
Mar 3, 20234 min read


What Business Intelligence Trends Should Business Analyst Be Monitoring In 2023?
In 2023, businesses will realise data is key to understanding customers, developing better products and services and streamlining processes.

Gemma Walton
Feb 28, 20235 min read


What Will Change In Data Protection For Business In 2023?
In 2023, there will be an increase in global legislation on data privacy and the development of US privacy regulations.

Gemma Walton
Feb 24, 20235 min read
bottom of page
